By now, essential oil diffusers, adaptogens, and bullet journals are likely fueling your wellness-crazed lifestyle. We don’t blame you; they’re key for infusing your days — and your body — with mindfulness and balance. But there’s one area of your life that may not have felt the wellness shift yet: your beauty routine.
With so many glowy and vibrant beauty products on the market, it’s easy to get caught up in the endless cycle of buzzy launches. We know one skincare brand that can change that, however — and you may have spotted it backstage at Fashion Week or scrolling through Instagram. Enter Weleda: a makeup-artist- and beauty-industry-favorite brand built on the symbiotic relationship between plants, people, and the planet.
Most commonly known for its Skin Food face and body moisturizer — a universal cure for dry, rough skin since the European brand was founded in 1921 — Weleda was one of the first to carve out its spot in the world of wellness-based skincare. Now, perfectly timed with the self-care surge, its expanding the beloved Skin Food line with three new formulas. Keep scrolling to learn more about each one (including the OG, of course) and discover why Skin Food is the equivalent of self-care for your beauty routine.