TOWIE’s Chloe Sims reveals she is CLOSING her Essex beauty salon after five years because she didn’t have ‘enough energy or commitment’

Laura Fox For Mailonline

TOWIE star Chloe Sims has confirmed she is closing her Brentwood beauty salon after five years in operation.

Taking to Instagram Stories the star, 36, told fans she could no longer give the venture enough ‘energy or commitment,’ and so the salon would close for good in March.

This makes Chloe only the latest TOWIE star to see her business shut its doors after James Lock’s Romford cafe was forced to close in November last year.

Done: TOWIE star Chloe Sims has confirmed she is closing her Brentwood beauty salon after five years in operation

Done: TOWIE star Chloe Sims has confirmed she is closing her Brentwood beauty salon after five years in operation

Done: TOWIE star Chloe Sims has confirmed she is closing her Brentwood beauty salon after five years in operation

In her post Chloe said: ‘End of an era! After 5 incredible years….Chloe’s Beauty Bar is coming to an end! Our last day of trading will be Saturday, 2 March 2019.

‘It has been an incredible journey but with new and exciting opportunities right now we are no longer able to give the business the energy and commitment required.

‘We have thoroughly enjoyed the journey and would like to thank all of our wonderful clients, we couldn’t have done it without you!’

Shutting up shop: The Essex star told fans on social media that the Brentwood salon would be closing its doors in March, the latest business from a TOWIE star to cease trading

Shutting up shop: The Essex star told fans on social media that the Brentwood salon would be closing its doors in March, the latest business from a TOWIE star to cease trading

Shutting up shop: The Essex star told fans on social media that the Brentwood salon would be closing its doors in March, the latest business from a TOWIE star to cease trading

Emotional: In a lengthy post Chloe told fans that she was closing the salon as she could no longer offer enough 'energy or commitment'

Emotional: In a lengthy post Chloe told fans that she was closing the salon as she could no longer offer enough 'energy or commitment'

Emotional: In a lengthy post Chloe told fans that she was closing the salon as she could no longer offer enough ‘energy or commitment’

Finished: Since her announcement Chloe also seems to have shut down the salon's website, as she also posted a grab of the company logo with the words: 'We're closing'

Finished: Since her announcement Chloe also seems to have shut down the salon's website, as she also posted a grab of the company logo with the words: 'We're closing'

Finished: Since her announcement Chloe also seems to have shut down the salon’s website, as she also posted a grab of the company logo with the words: ‘We’re closing’

Chloe continued: ‘In the meantime it’s business as usual. We will be contacting all of our clients that are booked in after our close date and of course will honour all deposits.

‘We look forward to seeing you before this chapter closes! Lots of Love Chloe & Chloe xx.’

Since her announcement Chloe also seems to have shut down the salon’s website, as she also posted a grab of the company logo with the words: ‘We’re closing.’

Chloe’s business is only the latest venture from a TOWIE export to close his doors in recent years, after James Lock’s cafe Lockie’s Kitchen shut its doors in November.

According to The Sun, the business went into liquidation in November in 2017, but a fan posted on TripAdvisor a year later a snap of a sign on the cafe’s window, telling fans that they had ceased trading.

Walking away: Chloe's business is only the latest venture from a TOWIE export to close his doors in recent years

Walking away: Chloe's business is only the latest venture from a TOWIE export to close his doors in recent years

Walking away: Chloe’s business is only the latest venture from a TOWIE export to close his doors in recent years

It's over: James Lock's cafe Lockie's Kitchen shut its doors in November, a year after the Romford eatery went into liquidation

It's over: James Lock's cafe Lockie's Kitchen shut its doors in November, a year after the Romford eatery went into liquidation

It’s over: James Lock’s cafe Lockie’s Kitchen shut its doors in November, a year after the Romford eatery went into liquidation

And back in April Lucy Mecklenburgh’s Brentwood shop Lucy’s Boutique also shut its doors, with a spokesperson telling Essex Live that the brand would continue online.

They said: ‘Lucy’s boutique is a family run business and will continue to be so,’ a spokesperson on behalf of Lucy said.

‘The decision not to extend the lease on the shop was taken when it came up for renewal but the boutique will continue to be an online business with the same staff, which like many other stores in this era has always been the core of the company.

‘We value all our customers past and present and will continue to offer them the best in fashion online.’

And back in 2016 Joey Essex’s clothes shop Fusey closed after three years in operation, amid claims by neighboring shop-owner Nigel Clarke didn’t want to get involved in the Brentwood community, according to The Sun.

It's closing: And back in April Lucy Mecklenburgh's Brentwood shop Lucy's Boutique also shut its doors, with a spokesperson telling Essex Live that the brand would continue online

It's closing: And back in April Lucy Mecklenburgh's Brentwood shop Lucy's Boutique also shut its doors, with a spokesperson telling Essex Live that the brand would continue online

It’s closing: And back in April Lucy Mecklenburgh’s Brentwood shop Lucy’s Boutique also shut its doors, with a spokesperson telling Essex Live that the brand would continue online

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