Gone are the days when you had to zip between nails salons, hairdressers and health spas to get your beauty fix.

In 2018, time-pushed women want all their treatments under one roof – and brands have come up with a genius solution in the form of sprawling warehouses boasting a myriad of wellness, pampering and surgery services.

Dubbed ‘beauty superstores’, they serve as one-stop shops for clients struggling to make the time for endless appointments in their busy lifestyles – and one even offers a 40-minute vagina tightening treatment.

Hairdresser to the stars Luke Hersheson unveiled his 5,000 sqft space in London’s Fitzrovia this week, heralding what he calls a ‘new era’ in beauty.

His jaw-dropping beauty emporium on Berners Street features a ‘hair shop’, blow dry bar, manicure station, facial corner, café, work and ‘chillout’ space – and is expected to be a big hit with city slickers and day trippers alike.

Creative director Luke said of his latest outpost: ‘Salons have become predictable, boring, much of a much-ness and not in-tune with how we live our lives now.’ 

With the trend for so-called beauty superstores sweeping the country, hairdresser to the stars Luke Hersheson unveiled his 5,000 sqft space in London's Fitzrovia this week (pictured), heralding what he calls a 'new era' in beauty

With the trend for so-called beauty superstores sweeping the country, hairdresser to the stars Luke Hersheson unveiled his 5,000 sqft space in London's Fitzrovia this week (pictured), heralding what he calls a 'new era' in beauty

With the trend for so-called beauty superstores sweeping the country, hairdresser to the stars Luke Hersheson unveiled his 5,000 sqft space in London’s Fitzrovia this week (pictured), heralding what he calls a ‘new era’ in beauty

Hersehsons Berners Street 

Staff at Hershesons palatial new space on Berners Street have been specially trained to condense some of the most intricate hair and beauty treatments into 30-minute sessions. 

‘The Hershesons’ approach to any project is to tear-up the rule book and start again – and that’s exactly what we’ve done with our flagship. We’re so excited to see how our customers respond to it.’

‘This is not a traditional salon – it’s a beauty space, a work space and a social space wrapped into one. Customers can pick and mix the services they want according to their needs and their time frame. 

‘Or they can hang out in the café and have a coffee. It’s a space that is built around our customer. She can nip in for express services and work at the same time. 

‘Or plant herself with us all day and have every treatment we have to offer back-to-back. It’s all about her and fitting in with her life.’  

The café in Hershesons' latest outpost Dubbed 'beauty superstores', super salons serve as one-stop shops for clients struggling to make the time for endless appointments in their busy lifestyles

The café in Hershesons' latest outpost Dubbed 'beauty superstores', super salons serve as one-stop shops for clients struggling to make the time for endless appointments in their busy lifestyles

The café in Hershesons’ latest outpost Dubbed ‘beauty superstores’, super salons serve as one-stop shops for clients struggling to make the time for endless appointments in their busy lifestyles

The social and work space at Hershesons, one of a number of brands that have come up with a genius solution in the form of sprawling warehouses boasting a myriad of wellness, pampering and surgery services

The social and work space at Hershesons, one of a number of brands that have come up with a genius solution in the form of sprawling warehouses boasting a myriad of wellness, pampering and surgery services

The social and work space at Hershesons, one of a number of brands that have come up with a genius solution in the form of sprawling warehouses boasting a myriad of wellness, pampering and surgery services

Beauty wonderland: Hershesons' jaw-dropping beauty emporium  features a 'hair shop', blow dry bar, manicure station, facial corner, café, work and 'chillout' space - and is expected to be a big hit with city slickers and day trippers alike

Beauty wonderland: Hershesons' jaw-dropping beauty emporium  features a 'hair shop', blow dry bar, manicure station, facial corner, café, work and 'chillout' space - and is expected to be a big hit with city slickers and day trippers alike

Beauty wonderland: Hershesons’ jaw-dropping beauty emporium features a ‘hair shop’, blow dry bar, manicure station, facial corner, café, work and ‘chillout’ space – and is expected to be a big hit with city slickers and day trippers alike

Speaking about his new opening, Luke said: 'The Hershesons' approach to any project is to tear-up the rule book and start again - and that's exactly what we've done with our flagship. We're so excited to see how our customers respond to it'

Speaking about his new opening, Luke said: 'The Hershesons' approach to any project is to tear-up the rule book and start again - and that's exactly what we've done with our flagship. We're so excited to see how our customers respond to it'

Speaking about his new opening, Luke said: ‘The Hershesons’ approach to any project is to tear-up the rule book and start again – and that’s exactly what we’ve done with our flagship. We’re so excited to see how our customers respond to it’

Hershesons as seen from the street. Luke commented: 'This is not a traditional salon – it's a beauty space, a work space and a social space wrapped into one. Customers can pick and mix the services they want according to their needs'

Hershesons as seen from the street. Luke commented: 'This is not a traditional salon – it's a beauty space, a work space and a social space wrapped into one. Customers can pick and mix the services they want according to their needs'

Hershesons as seen from the street. Luke commented: ‘This is not a traditional salon – it’s a beauty space, a work space and a social space wrapped into one. Customers can pick and mix the services they want according to their needs’

What’s on offer at Hershesons’ new outpost? 

NAILS BY DRYBY who will offer their menu of immaculate manicures and pedicures including shellac and nail art.

SKIN BY SUNDAY RILEY launch their first treatment offering in the UK with transformative facial treatments utilising their signature high-tech products that deliver immediate, incredible results.

LIGHT THERAPY BY THE LIGHT SALON An instant feel-better-look-better boost for skin and mind.

NON-SURGICAL COSMETIC TREATMENTS BY DR. BARBARA STURM Barbara has devised a menu of highly effective anti-ageing treatments that launch exclusively at the flagship.

BROWS BY SUMAN BROWS Suman is taking residence at the flagship with signature brow treatments including her hugely in-demand micro-blading service, or ‘eyebrow embroidery’ as she likes to call it.

MINISTRY OF WAXING who will be in residence offering their ‘Holy Trinity of Waxing’ – hygiene, speed and quality.

CAFÉ BY SANS PERE The Shoreditch and Broadway Market-based lifestyle café opens its third store at the flagship offering the best coffee in London, teamed with healthy-but-wholesome food all day, every day.

DESIGN BY MICHAEL RACHLIN & GP STUDIOS ‘The design and interior of our space reflects an anti-salon vibe.’ says Luke, ‘We didn’t want matchy-matchy mirrors, chairs and lighting that typifies the traditional salon design model. 

‘So Daniel and I worked with designers GP Studios and architect Racheline Michaels to create our own unique environment. A space that is eclectic; a fusion of styles and design whilst also being warm, welcoming and full of personality.’

Dr. Nestor’s Medical & Cosmetic Centre

In Edinburgh, aesthetic practitioner Dr Nestor Demosthenous is winning hearts – and clients – with his Medical & Cosmetic Centre.

The ‘super clinic’ offers an abundance of services from aesthetic medicine to hair restoration, female intimate health and GP services, in an ultra-chic city centre setting.

Offering ‘tightening and brightening from top to toe’, along with full medical check-ups, clients are also able to make last-minute appointments with in-house GB Dr Jane Sweeney (£125 for 30 minutes).

Customers can also book in for cervical and sexual health screening, family planning and prenatal screening, allergy testing, injections and general prescriptions. 

The dream team: Dr Nestor's 'super clinic' offers an abundance of services from aesthetic medicine to hair restoration, female intimate health and GP services, in an ultra-chic city centre setting (Dr Nestor is pictured centre with experts at the clinic)

The dream team: Dr Nestor's 'super clinic' offers an abundance of services from aesthetic medicine to hair restoration, female intimate health and GP services, in an ultra-chic city centre setting (Dr Nestor is pictured centre with experts at the clinic)

The dream team: Dr Nestor’s ‘super clinic’ offers an abundance of services from aesthetic medicine to hair restoration, female intimate health and GP services, in an ultra-chic city centre setting (Dr Nestor is pictured centre with experts at the clinic)

Beauty wonderland: With Dr Nestor offering 'tightening and brightening from top to toe', along with full medical check-ups, clients are also able to make last-minute appointments with in-house GB Dr Jane Sweeney (£125 for 30 minutes)

Beauty wonderland: With Dr Nestor offering 'tightening and brightening from top to toe', along with full medical check-ups, clients are also able to make last-minute appointments with in-house GB Dr Jane Sweeney (£125 for 30 minutes)

Beauty wonderland: With Dr Nestor offering ‘tightening and brightening from top to toe’, along with full medical check-ups, clients are also able to make last-minute appointments with in-house GB Dr Jane Sweeney (£125 for 30 minutes)

According to Dr Nestor, a popular option for overstretched city workers is the one-hour general health check-up (£475) where patients are put through thorough examinations and tests to assess their general health.

Also on the menu is a 40-minute vagina tightening treatment from Dr Rosy Fazzi, called ThermiVa, plus a host of lunchtime peels, hair restoration, Botox and filler treatments.  

Through the discreet entrance on Dundas Street, visitors are ushered into a plush reception area and invited to relax safe in the knowledge that they will be cared for, from top to toe, by some of the best healthcare professionals in the country. 

Pampering: Customers can also book in for cervical and sexual health screening, family planning and prenatal screening, allergy testing, injections and general prescriptions

Pampering: Customers can also book in for cervical and sexual health screening, family planning and prenatal screening, allergy testing, injections and general prescriptions

Pampering: Customers can also book in for cervical and sexual health screening, family planning and prenatal screening, allergy testing, injections and general prescriptions

A chic corner of Dr Nestor's clinic. According to Dr Nestor, a popular option for city workers is the one-hour general health check-up (£475) where patients are put through thorough examinations and tests to assess their general health

A chic corner of Dr Nestor's clinic. According to Dr Nestor, a popular option for city workers is the one-hour general health check-up (£475) where patients are put through thorough examinations and tests to assess their general health

A chic corner of Dr Nestor’s clinic. According to Dr Nestor, a popular option for city workers is the one-hour general health check-up (£475) where patients are put through thorough examinations and tests to assess their general health

One-stop shop: Also on the menu at Dr Nestor's Edinburgh salon is a 40-minute vagina tightening treatment from Dr Rosy Fazzi, called ThermiVa, plus a host of lunchtime peels, hair restoration, Botox and filler treatments

One-stop shop: Also on the menu at Dr Nestor's Edinburgh salon is a 40-minute vagina tightening treatment from Dr Rosy Fazzi, called ThermiVa, plus a host of lunchtime peels, hair restoration, Botox and filler treatments

One-stop shop: Also on the menu at Dr Nestor’s Edinburgh salon is a 40-minute vagina tightening treatment from Dr Rosy Fazzi, called ThermiVa, plus a host of lunchtime peels, hair restoration, Botox and filler treatments

Harrods Wellness Clinic 

Luxury department store Harrods was one of the first to clock onto the superstore trend, opening their pioneering wellness clinic last May comprising 14 treatment rooms, two personal-training studios for one-to-one training, a private consultation room, and a photography studio featuring a state-of-the-art Vectra 3D imaging system.

Tucked away discreetly on its fourth floor, the wellness clinic is home to a dermatologist, aesthetic doctor, personal trailer, dietitian and acupuncturist, with covering 10,500 sqft.

Well-heeled clients can also chill out in the full-body cryotherapy chamber, practice mindfulness and reiki, get hooked up to an IV drip and take a DNA test to find their perfect skincare regime. 

Now that's a salon! Luxury department store Harrods was one of the first to clock onto the superstore trend, opening their pioneering wellness clinic last May (pictured) comprising a staggering 14 treatment rooms

Now that's a salon! Luxury department store Harrods was one of the first to clock onto the superstore trend, opening their pioneering wellness clinic last May (pictured) comprising a staggering 14 treatment rooms

Now that’s a salon! Luxury department store Harrods was one of the first to clock onto the superstore trend, opening their pioneering wellness clinic last May (pictured) comprising a staggering 14 treatment rooms

The sprawling clinic at Harrods also houses two personal-training studios for one-to-one training, a private consultation room, and a photography studio featuring a state-of-the art Vectra 3D imaging system

The sprawling clinic at Harrods also houses two personal-training studios for one-to-one training, a private consultation room, and a photography studio featuring a state-of-the art Vectra 3D imaging system

Some pretty blooms on display at Harrods' wellness clinic

Some pretty blooms on display at Harrods' wellness clinic

The sprawling clinic at Harrods also houses two personal-training studios for one-to-one training, a private consultation room, and a photography studio featuring a state-of-the art Vectra 3D imaging system

All your beauty needs: Tucked away discreetly on its fourth floor, the wellness clinic is home to a dermatologist, aesthetic doctor, personal trailer, dietitian and acupuncturist, with covering 10,500 sqft

All your beauty needs: Tucked away discreetly on its fourth floor, the wellness clinic is home to a dermatologist, aesthetic doctor, personal trailer, dietitian and acupuncturist, with covering 10,500 sqft

All your beauty needs: Tucked away discreetly on its fourth floor, the wellness clinic is home to a dermatologist, aesthetic doctor, personal trailer, dietitian and acupuncturist, with covering 10,500 sqft

Who needs a gym? Well-heeled clients can also chill out in Harrods' full-body cryotherapy chamber, practice mindfulness and reiki, get hooked up to an IV drip and take a DNA test to find their perfect skincare regime

Who needs a gym? Well-heeled clients can also chill out in Harrods' full-body cryotherapy chamber, practice mindfulness and reiki, get hooked up to an IV drip and take a DNA test to find their perfect skincare regime

Who needs a gym? Well-heeled clients can also chill out in Harrods’ full-body cryotherapy chamber, practice mindfulness and reiki, get hooked up to an IV drip and take a DNA test to find their perfect skincare regime

Experts at the Harrods Wellness Clinic include Terrence the Teacher, a renowned mindfulness therapist who promotes body-mind-soul connection as the secret to true wellbeing, teaches techniques that help deliver change in his clients’ lives

Experts at the Harrods Wellness Clinic include Terrence the Teacher, a renowned mindfulness therapist who promotes body-mind-soul connection as the secret to true wellbeing, teaches techniques that help deliver change in his clients’ lives

Experts at the Harrods Wellness Clinic include Terrence the Teacher, a renowned mindfulness therapist who promotes body-mind-soul connection as the secret to true wellbeing, teaches techniques that help deliver change in his clients’ lives

What’s on offer at the Harrods Wellness Clinic? 

• New York Dermatology Group (NYDG), under the medical direction of locally based Dr Costas Papageorgiou and New York-based Dr David Colbert, offers his signature Runway Facial (exclusive to Harrods in the UK) and Triad Facial treatments

• Louise Parker – known for her six-week ‘Method’ programme – and her team of dieticians and personal trainers offer nutritional and fitness advice

• A full-body cryotherapy chamber from 111Cryo helps boost recovery post-exercise and helps to brighten the skin

• London-based acupuncturist Ross Barr, who specialises in Five Element Acupuncture, offers weekly clinics

• Terrence the Teacher, a renowned mindfulness therapist who promotes body-mind-soul connection as the secret to true wellbeing, teaches techniques that help deliver positive change in his clients’ lives

• The Elixir Clinic, a global leader in intravenous vitamin infusions (IV drips), offers high-concentration VitaDrip therapies, with treatments designed for specific needs such as jet lag, mood support and immunity boosting, exclusively at Harrods

• An exclusive partnership with personalised skincare service Gen Identity offers a medical consultation and DNA testing to create a bespoke skincare regime targeted to your skin’s precise needs

• In-house reiki teacher Janet Waters practises energy healing sessions, helping people bring inner peace, harmony and relaxation to their lives

• Fernando Bidino, The Wellness Clinic’s in-house physiotherapist, osteopath and chiropractor, oversees his postural clinic

Source link

LEAVE A REPLY

Please enter your comment!
Please enter your name here